EKA and FreightWaves Announce Channel Partner Collaboration to Deliver Most Current Freight Data and Insights to Supply Chain Customers

NEWS PROVIDED BYEKA Solutions, Inc.
Aug 03, 2020, 09:00 ET

SALT LAKE CITY, Aug. 3, 2020 /PRNewswire/ — EKA Solutions, Inc., provider of a cloud-based integrated freight management ecosystem platform, dFEMX™, and cloud-based end-to-end supply chain Omni-TMS™ platform for carriers, brokers and shippers announced today a strategic channel partner collaboration with FreightWaves. The strategic collaboration will offer SONAR data visualization tools for brokers, carriers, and shippers with forward-looking analytics on freight movements including rates, volumes, and market dynamics.

EKA is excited to work with FreightWaves, the global leader for freight market analytics and forecasts. We are seeking to offer a seamless user experience where EKA users can simultaneously access SONAR products through EKA Omni-TMS™ platform and use it seamlessly to make pricing decisions. The goal is to increase EKA customer productivity and improve profitable decision making,” said JJ Singh, Founder, Investor and CEO of EKA Solutions, Inc.

“Also, EKA smart pricing value-added tools will enable it to ingest SONAR actionable intelligence and blend it with unique customer data to deliver targeted and improved pricing decisions for each specific use case to each EKA broker, carrier and shipper customer,” said Mark Walker, Investor, President and Chief Digital Officer for EKA Solutions, Inc.

“Software and technology are accelerating the pace of innovation in the supply chain business and, among other things, delivering innovative capabilities to improve management of operations and eliminate uncertainty and doubt about market pricing and direction,” stated Craig Fuller, CEO of FreightWaves. “We’re excited to work closely with the experienced and talented supply chain leadership team at EKA Solutions, Inc., that understand freight price volatility, freight price risk and potential solutions to manage logistics price movement. The seamless integration of innovative SONAR actionable intelligence solutions with the price management solutions embedded in EKA Omni-TMS™ platform will accelerate the delivery of transformative price transparency solutions to meet the industry’s current and emerging needs,” added Fuller

About FreightWaves

FreightWaves is the leading FreightIntel provider, offering current digital intelligence and context to the freight community on a central platform. FreightWaves’ SaaS product, SONAR, is the leading freight market analytics tool and dashboard, aggregating billions of data points from hundreds of sources to provide the fastest data in the transportation and logistics sector. The platform is mode agnostic and has time-series and geo-based data from all modes of freight, including truck, rail, ocean, air, and warehouse. FreightWaves.com, the company’s news site, is the leading provider of news and commentary for the space, serving up over 2.5M pageviews a month and over 13B monthly impressions. FreightWaves TV is the first daily streaming TV network dedicated to news and content related to the freight and logistics industry with more than 25,000 daily viewers.

About EKA

EKA Solutions, Inc., provides a transformational cloud-based SaaS digital freight ecosystem management platform, dFEMX™, to manage all the customer’s freight businesses including freight exchange and third-party services. As part of dFEMX™ Offering, EKA provides the Smart, Unified Platform EKA Omni-TM™ for – Virtually – Everyone. EKA Omni-TMS™ is designed to transform the transportation and logistics industry. It empowers small, medium, and large size broker, carrier, and shipper businesses to operate from quote-to-cash with affordable and best-in-class digital tools, enabling the higher performance demanded in tomorrow’s supply chain. With real-time information, EKA Omni-TMS™ enables brokers, carriers, and shippers to provide visibility and transparency as they fluidly trade across an expanding and verified network with key, trusted partners. For more information, visit:  https://www.go-eka.com

For all other inquiries:Arune Singh
arune@go-eka.com

SOURCE EKA Solutions, Inc.

Related Links

www.go-eka.com

EKA and FreightWaves announce channel partner collaboration

Will deliver most current freight data and insights to supply chain customers

Scott Mall, Managing Editor of Copy
Monday, August 3, 2020

Craig Fuller, founder and CEO of FreightWaves, with a SONAR screen behind him.

EKA Solutions, Inc., provider of a cloud-based integrated freight management ecosystem platform, dFEMXTM, and cloud-based end-to-end supply chain Omni-TMSTM platform for carriers, brokers and shippers announced today a strategic channel partner collaboration with FreightWaves. The strategic collaboration will offer FreightWaves SONAR data visualization tools for brokers, carriers and shippers with forward-looking analytics on freight movements including rates, volumes and market dynamics.

JJ Singh of EKA Solutions, Inc.

EKA is excited to work with FreightWaves, the global leader for freight market analytics and forecasts. We want to offer a seamless user experience in which EKA users can simultaneously access SONAR products through the EKA Omni-TMSTM platform and use it seamlessly to make pricing decisions. The goal is to increase EKA customer productivity and improve profitable decision-making.” said JJ Singh, Founder, Investor and CEO of EKA Solutions, Inc.

“Also, EKA smart pricing value-added tools will enable it to ingest FreightWaves SONAR actionable intelligence and blend it with unique customer data to deliver targeted and improved pricing decisions for each specific use case to each EKA broker, carrier and shipper customer,” said Mark Walker, Investor, President and Chief Digital Officer for EKA Solutions, Inc.

“Software and technology are accelerating the pace of innovation in the supply chain business and, among other things, delivering innovative capabilities to improve management of operations and eliminate uncertainty and doubt about market pricing and direction” stated Craig Fuller, Founder and CEO of FreightWaves. “We’re excited to work closely with the experienced and talented supply chain leadership team at EKA Solutions, Inc., that understand freight price volatility, freight price risk and potential solutions to manage logistics price movement. The seamless integration of innovative SONAR actionable intelligence solutions with the price management solutions embedded in EKA Omni-TMSTM platform will accelerate the delivery of transformative price transparency solutions to meet the industry’s current and emerging needs.” added Fuller

About EKA Solutions, Inc.

EKA Solutions, Inc. provides a transformational cloud-based SaaS digital freight ecosystem management platform, dFEMXTM, to manage all the customer’s freight businesses including freight exchange and third-party services. As part of dFEMXTM Offering, EKA provides the Smart, Unified Platform EKA Omni-TMTM for – Virtually – Everyone. EKA Omni-TMSTM is designed to transform the transportation and logistics industry. It empowers small, medium, and large size broker, carrier, and shipper businesses to operate from quote-to-cash with affordable and best-in-class digital tools, enabling the higher performance demanded in tomorrow’s supply chain. With real-time information, EKA Omni-TMSTM enables brokers, carriers, and shippers to provide visibility and transparency as they fluidly trade across an expanding and verified network with key, trusted partners. 

A screen shot of the EKA Omni-TMS
(Image courtesy of EKA Solutions, Inc.)

About FreightWaves SONAR

FreightWaves SONAR is the industry’s most comprehensive freight data platform with unparalleled insights and forecasts.

SONAR tracks daily activities in the domestic and global environments, with freight market data generated from thousands of exclusive sources with more than $200 billion of contract freight transactions. SONAR offers historical and current freight rate, demand and capacity index data across all modes. The industry’s first and fastest platform uses current tender rejection rates to create the most current freight activity and logistics rate indices in the market.

The only freight forecasting platform that combines contract tender data with spot rate data, SONAR creates predictive freight rates. Plus, SONAR uses artificial intelligence to develop consistently updated forecasts to give you the most reliable predictions of where trucking spot rates, supply chain demand and logistics capacity are headed over the next 12 months. 

Rather than relying on one set of data, SONAR is the only freight market analytics platform that combines historical freight market data with real-time market activity to offer logistics rate forecasts, spot rate forecasts, forecasted freight rates, and visibility into the freight marketplace – at local, state, national and global levels. The SONAR freight forecasting model is the only one in the market that uses tenders from the contract marketplace to track real-time freight market capacity and demand. SONAR provides the fastest freight market data in the world, across all major modes of traffic. 

SONAR has proprietary data that comes from actual load tenders, electronic logging devices and transportation management systems, along with dozens of third-party global freight and logistics-related index providers like TCA Benchmarking, Freightos, ACT, Drewry and DTN.

EKA Integrating Sonar Analytics into Omni-TMS

August 3, 2020 • by HDT Staff

Cloud-based systems are transforming logistics.
Image: WynnPointaux-Pixabay

EKA Solutions is integrating forward-looking analytics on freight movements into its Omni-TMS platform.

EKA provides a cloud-based integrated freight management platform and supply chain Omni-TMS platform for carriers, brokers and shippers. A new strategic collaboration will offer FreightWaves’ Sonar data visualization tools, with forward-looking analytics on freight movements including rates, volumes, and market dynamics.

We are seeking to offer a seamless user experience where EKA users can simultaneously access Sonar products through EKA Omni-TMS platform and use it seamlessly to make pricing decisions. The goal is to increase EKA customer productivity and improve profitable decision-making,” said J.J. Singh, EKA founder and CEO, in a statement.

In addition, the company said, EKA smart pricing value-added tools will allow it to blend Sonar data with data for improved pricing decisions for each specific use case.

The integration of Sonar actionable intelligence solutions with the price management solutions embedded in EKA Omni-TMS platform will “accelerate the delivery of transformative price transparency solutions,” according to the announcement.

EKA, Transflo Collaborate to Digitize Workflow Between Shippers, Carriers

July 15, 2020 • by HDT Staff

EKA Solutions, which offers a cloud-based integrated freight management ecosystem platform, has expanded its  collaboration with Transflo to implement digital and automated transportation document workflow between shippers and carriers.

While EKA’s new investments are focused on implementing [artificial intelligence], machine learning and other technological solutions to transform the supply chain, EKA is also focused on delivering six-figure savings to its customers by digitizing document workflows across the transportation chain,” said J.J. Singh, EKA founder and CEO, in the announcement.

The collaboration will deliver smart electronic documents solutions, such as electronic bill of lading (eBOL), that results in reduced physical contact, fewer labor hours, higher document accuracy, and improved cashflow, with a high level of safety, searchability and security, Singh explained. “Digitizing BOL is just one important step of going contactless.”

Transflo’s new digital and automated eBOL solution will be seamlessly integrated with the EKA Omni-TMS platform.

Transflo by Pegasus TransTech is a mobile, telematics, and business process automation provider to the transportation industry. Through its digital platform, the company delivers real-time communications to fleets, brokers, and commercial vehicle drivers. The company’s mobile and cloud-based technologies digitize over 500 million shipping documents each year, representing more than $84 billion in freight bills.

EKA Solutions provides a cloud-based digital freight management platform to manage all the customer’s freight businesses, including freight exchange and third-party services. The EKA Omni-TMS is part of that platform, available for small, medium, and large size broker, carrier, and shipper businesses.


EKA Solutions, Transflo expand partnership to digitize document workflows

Companies first started working on digitization of documents in 2019

FreightWaves Staff  Thursday, July 16, 2020

EKA Solutions and Transflo have expanded their strategic collaboration to develop “end-to-end digital and automated transportation document workflow solutions.” (Photo: Jim Allen/FreightWaves)

EKA Solutions and Transflo have announced an expansion of their strategic collaboration that will improve document workflow between shippers and carriers.

“While EKA’s new investments are focused on implementing artificial intelligence, machine learning and other technological solutions to transform the supply chain, EKA is also focused on delivering six-figure savings to its customers by digitizing document workflows across the transportation chain,” said JJ Singh, founder, investor and CEO of EKA Solutions, Inc.

The two companies first announced a partnership in November 2019. This new agreement will build upon that and aim to deliver “transformational end-to-end digital and automated transportation document workflow solutions between shippers and carriers.”

“Innovation across the transportation chain is accelerating and most of it comes from software and technology,” said Frank Adelman, president and CEO of Transflo. “We’re excited to work closely with the experienced and talented supply chain leadership team at EKA Solutions to accelerate the delivery of innovative end-to-end digital and automated document and mobility solutions, including our new digital and automated eBOL solution, that are seamlessly integrated with the EKA Omni-TMS [transportation management system] platform to meet the industry’s current and emerging needs.”

EKA offers the cloud-based Software-as-aService (SaaS) digital freight management ecosystem platform, dFEMX. dFEMX manages all of a customer’s freight business including freight exchange and third-party services. Under the dFEMX offering, EKA offers the Omni-TMS for brokers, carriers and shippers. Providing real-time information, EKA Omni-TMS enables users to provide visibility and transparency as they trade across an expanding and verified network with key, trusted partners.

Shippers or customers using EKA 4PL and Shipper TMS solutions will be able to electronically issue bill of lading (eBOL), proof of delivery (ePOD), inspection documents, manifests and other shipping documents.

Carriers using TransFlo’s mobile App will be able to interface seamlessly to receive the documents on their tablet or smartphone to streamline the BOL/POD collection process to enhance the driver’s experience and eliminate manual tasks for both the driver at pick-up and delivery locations and streamline carrier, shipper and shipping dock back office activities. In addition, the integration is aimed to foster a deeper connectedness between the drivers and the back-office. Indexing becomes more automated and error-free, and delivery to cash accelerated.

Documents captured within TransFlo’s mobile workflow will automatically index and transferred into EKA Documents System, EKA said.

In June, EKA announced the Omni-TMS for carriers. The solution adds more precise asset/load matching and revenue management tools, real-time availability of all the data and information at the point of key decision-making, and automated work processes that facilitate exception management to streamline carrier management work processes, the company said.

Transflo offers document management solutions, serving over 1.6 million commercial vehicle drivers and digitizing over 500 million shipping documents each year. 

EKA and Transflo® Announce Strategic Collaboration to Digitize Transportation Document Workflows between Shippers and Carriers

Jul 16, 2020, 09:00 ET

NEWS PROVIDED BY EKA Solutions, Inc. 

SALT LAKE CITY, July 16, 2020 /PRNewswire/ –EKA Solutions, Inc., provider of a cloud-based integrated freight management ecosystem platform, dFEMX®, and cloud-based end-to-end supply chain Omni-TMSTM platform for SMB carriers, brokers and shippers announced today a significant expansion of its strategic collaboration with Transflo®. The strategic collaboration will deliver transformational end-to-end digital and automated transportation document workflows solutions between shippers and carriers.

While EKA’s new investments are focused on implementing AI, machine learning and other technological solutions to transform the supply chain,  EKA is also, focused on delivering six figure savings to its customers by digitizing document workflows across the transportation chain,” said JJ Singh, Founder, Investor and CEO of EKA Solutions, Inc.

“EKA is excited to continue to strategically partner with Transflo®, the leader in digitizing transportation workflows, to deliver smart electronic documents solutions, like electronic bill of lading (eBOL), that results in reduced physical contact, fewer labor hours, higher document accuracy, improved cashflows to its customers, all with high level of safety, searchability and security. Digitizing BOL is just one important step of going contactless,” added Singh.

“Innovation across the transportation chain is accelerating and most of it comes from software and technology,” stated Frank Adelman, President and CEO of Transflo®. “We’re excited to work closely with the experienced and talented supply chain leadership team at EKA Solutions, Inc., to accelerate the delivery of innovative end-to-end digital and automated document and mobility solutions, including our new digital and automated eBOL solution, that are seamlessly integrated with EKA Omni-TMSTM platform to meet the industry’s current and emerging needs,” added Adelman.

About Transflo

Transflo® by Pegasus TransTech is a leading mobile, telematics, and business process automation provider to the transportation industry in the United States and Canada. Through its digital platform, the company delivers real-time communications to thousands of fleets, brokers, and over 1.6 million commercial vehicle drivers. The company’s mobile and cloud-based technologies digitize over 500 million shipping documents each year, representing more than $84 billion in freight bills. Organizations throughout the Transflo client and partner network use the solution suite to increase efficiency, improve cash flow, and reduce costs. Headquartered in Tampa, Florida, USA, Transflo is setting the pace of innovation in transportation software. For more information, visit www.transflo.com.

About EKA

EKA Solutions, Inc., provides a transformational cloud-based SaaS digital freight management, dFEMX®, ecosystem platform to manage all the customer’s freight businesses including freight exchange and third-party services. As part of dFEMX® Offering, EKA provides the Smart, Unified Platform EKA Omni-TMSTM for – Virtually – Everyone. EKA Omni-TMSTM is designed to transform the transportation and logistics industry. It empowers small, medium, and large size broker, carrier, and shipper businesses to operate from quote-to-cash with affordable and best-in-class digital tools, enabling the higher performance demanded in tomorrow’s supply chain. With real-time information, EKA Omni-TMSTM enables brokers, carriers, and shippers to provide visibility and transparency as they fluidly trade across an expanding and verified network with key, trusted partners. For more information, visit:  https://www.go-eka.com

For all other inquiries:Arune Singh
arune@go-eka.com

SOURCE EKA Solutions, Inc.

Related Links

https://www.go-eka.com

EKA Solutions introduces predictive visibility solution

Product provides accurate ETAs and is available alone or as part of Omni-TMS platform

Brian Straight  Monday, July 6, 2020

EKA Solutions has expanded its offerings with a new predictive visibility product that taps into ELDs and driver apps for a more accurate look at arrival times. (Photo: Jim Allen/FreightWaves)

Brokers, carriers and shippers are all searching for more accurate information when it comes to the supply chain. Gartner has predicted that 50% of enterprises will have invested in real-time transportation visibility solutions by 2023.

For many, accessing this functionality requires large investment in new technology or transportation management systems (TMS). EKA Solutions, though, has introduced a real-time predictive visibility platform that is available as part of its EKA Omni-TMS platform or as a standalone product for non-EKA subscribers.

“Industry experts forecast predictive transportation visibility will soon be a requirement for all supply chain trading participants,” said JJ Singh, founder, investor and CEO of EKA Solutions. “Existing visibility and ETA [estimated time of arrival] services are expensive and create structural misalignment and primarily cater to large shippers and 3PLs. EKA’s predictive visibility solution empowers carriers and brokers of any size to proactively lower operating costs and offer real-time visibility to all customers at costs that are competitive with their large competitors.”

Singh told FreightWaves the solution is an added cost for EKA Omni-TMS subscribers or available as a separate item for nonsubscribers.

“However, it is a very affordable cost versus existing major and standalone providers of visibility services,” he said. “Also, we believe EKA ETAs are very robust and accurate because of the robustness of the ETA algorithm that considers driver hours-of-service availability metrics, driver stops, route considerations, traffic, weather conditions, etc.”

Mark Walker, investor, president and chief digital officer for EKA, said the solution is built upon leading technology to deliver accurate ETAs.

“EKA’s solution relies on flexible location data sources including [electronic logging devices] and driver apps, cutting-edge ETA algorithms, low-cost data systems integration and visibility layers to deliver real-time, accurate visibility into where goods are and when they will be delivered,” he said.

Singh said the solution can provide visibility within multiple time intervals, including minutes, based on the configured service level. The information can be transmitted by the carrier or broker to the end customer through most common transmission levels, including email, text and electronic data interchange.

“Embedding affordable predictive visibility solutions to help EKA subscribers — carriers, brokers and shippers — deliver on time and optimize their operations, among other things, has always been a primal or founding strategic thrust of EKA Omni-TMS platform deliverables,” Singh said.

According to EKA, improved visibility leads to:

  • Improved customer satisfaction and retention
  • Improved on-time delivery performance
  • Increased labor efficiency and productivity
  • Improved ability to utilize real-time data to make active, cost-reducing “decisions in transit,” such as rerouting
  • Reduction in on-time, in-full (OTIF) penalties
  • Reduction in detention cost
  • Higher asset productivity due to reduction in detention and dwell costs
  • Reduced inventory costs due to reduction in buildup of safety stock requirements
  • Improved collaboration with trading partners through strategic data sharing

EKA provides a transformational digital freight management, dFEMX, ecosystem platform to manage all the customer’s freight businesses, including freight exchange and third-party services. EKA serves as the system of record across multiple applications and seamlessly ties into other freight solutions (TMS, driver apps, etc.) and third-party services.

In June, EKA announced the availability of its EKA Omni-TMS for small and medium-size carriers.

EKA Solutions debuts Omni-TMS for small, medium-sized carriers

The transportation management system is the second part of its triad of freight solutions

Brian Straight Monday, June 8, 2020

Expanding its freight ecosystem, EKA Solutions has announced a TMS offering for small and medium-sized carriers. (Photo: Jim Allen/FreightWaves)

EKA Solutions has unveiled the second weapon in its triad of supply chain transportation management system (TMS) offerings with the release of its EKA Omni-TMS for small and medium-sized carriers.

EKA Omni-TMS for carriers is a native cloud-based SaaS TMS that provides affordable, quote-to-cash, best-in-class, intuitive, easy-to-use functionality to empower small- and medium-sized carriers with the functionality and services to grow and perform as well or better than large fleets,” JJ Singh, founder, investor and CEO of EKA Solutions, Inc, said.

Singh told FreightWaves that the offering is targeted to the “heart of the market,” those long-haul truckload fleets operating between two and 100 trucks that handle movement of 80% of the freight in the country.

“That said, the EKA carrier TMS as currently configured can be used by larger truckload fleets with simple and distributed operations and any size short-haul and last for-hire or private mile fleets,” Singh added.

EKA offers a digital freight management ecosystem, dFEMX, that helps clients manage all of a customer’s freight business including freight exchange and third-party services. It serves as the system of record across multiple applications and seamlessly ties into other freight solutions (TMS, driver apps, etc.) and third-party services, the company said.

“Intuitive precision asset and revenue management tools, real-time availability of all the data and information at the point of decision-making, automated work processes that facilitate exception management, real-time load movement visibility and live ETA will help deliver best-in-class carrier performance,” Mark Walker, investor, president and chief digital officer for EKA solutions, Inc., said.

Under the dFEMX offering, EKA offers the Omni-TMS for brokers, carriers and shippers. Providing real-time information, EKA Omni-TMS enables brokers, carriers and shippers to provide visibility and transparency as they trade across an expanding and verified network with key, trusted partners.

Singh noted the new carrier option “enables a comprehensive end-to-end and intuitive carrier TMS designed to meet the needs of the carrier and every other player in the supply chain.”

Benefits include:

  • Communicating with trusted trading and services’ partners in real-time
  • Enabling carriers to transform their organizations as the needs and opportunities of the supply chain change
  • Empowering a carrier to easily adapt to changing business circumstances
  • Allowing carriers and trading partners to wield their versatility as a competitive strength
  • Creating a role-based environment, allowing all parties to optimize the use of personnel and resources
  • Bringing to bear any peripheral services and tech/stack components in an efficient and affordable manner
  • Giving carriers the power to “tech-up” in a cloud-based, scalable, and secure environment

The solution adds more precise asset/load matching and revenue management tools, real time availability of all the data and information at the point of key decision making, automated work processes that facilitate exception management continue to streamline carrier management work processes.

Singh said the cost of integrating all these tools continues to fall, and carriers are able to start benefiting from this. The EKA Omni-TMS for carriers is highly intuitive, he said, and features pricing “based on dollars per truck per month” that makes it affordable for small fleets. It also enables automated tools to allow the smallest fleet or owner-operator the ability to answer common customer customers such as “where is my order,” in an automated way with real-time order and load movement visibility and live estimated time of arrival.

The solution is scalable so as the carrier grows, so too can the EKA Omni-TMS for carriers.

“Legacy and ‘contemporary technology’ carrier systems have done little to support carriers to compete in the new supply chain world,” Singh said. “Many allow carriers to dispatch loads using traditional tools, post capacity to load boards or some other load sources, and some provide effective operations and financial record keeping for customer billing and payments to speed-up cash flow. Unfortunately, carriers continue to generally rely on phone, e-mail exchanges and disparate APPs that gobble time and do not create the digital record needed to generate the next level of intelligence for high productivity and precision load sourcing for them to compete effectively and grow their business profitably.”

EKA Carrier TMS connects real-time and seamlessly with EKA broker system for the full lifecycle of load activities, including load availability, tendering, negotiation and assignment, real-time load movement visibility and ETA, exception events and notifications, automated document capture and settlement status monitoring, and settlement notification and details.

In addition to the Omni-TMS solution, EKA is building a private marketplace platform, fourth-party logistics provider (4PL) solutions, and solutions for service providers such as insurance companies as part of its ecosystem approach.

In a May interview with FreightWaves, Singh and Walker explained that the platform allows users to add web portals for any vendor, allowing customers to extend capacity and loads, and enabling “digital freighting in a marketplace environment,” Walker said. 

EKA is not a brokerage, but digital brokerage is a subset of what they offer broker customers. “We give them a whole gamut of lanes based on relationships, rather than a singular one-touch or touchless lane for doing their business,” explained Singh.

In mid-2019, EKA launched MPlace, a private marketplace for shippers and brokers to trade with “trusted providers in a more precise, automated and real-time manner.”

The company launched its unified, cloud-based Omni-TMS platform for small and medium-sized brokers and shippers in 2018. MPlace allows shippers that need a load hauled in a new freight lane to find partners in its own private space and not have to go out to the spot market or load boards, Singh told FreightWaves at the time.

“Utilizing the EKA MPlace, customers reduce direct labor, transportation spend and contracting risk while providing end-to-end visibility, audit and analysis,” Singh said.

Startup aims to democratize digital freight management

EKA Solutions builds ecosystem for small and medium-size brokers, carriers and shippers

Linda Baker, Staff Writer  Friday, May 15, 2020

(Photo: Jim Allen/FreightWaves)

J.J. Singh, a longtime transportation and logistics executive, decided to launch a digital freight management solutions company a few years ago after he realized that many small and medium-size shippers, brokers and carriers were not ready for “the Amazon world,” a pressure cooker environment that requires an immediate answer to the question: “‘Where is your load?’”

“We knew from the start these folks were at a cost disadvantage and an effectiveness disadvantage,” said Singh, whose previous experience includes stints at C.H. Robinson and Flying J. The reason for starting the new venture, he said “was to respond to the new business environment, help digitize folks and provide them with services so they are at least on par with larger companies that have a lot more resources.”

Founded in 2015, EKA Solutions offers a cloud-based logistics platform designed to facilitate collaboration and data exchange among small and medium-size shippers, trucking companies and brokers.

The Sacramento, California-based company is developing a range of products aimed at helping customers connect and thrive. Among the offerings: a broker, carrier and shipper transportation management system (TMS), a private marketplace platform, 4PL solutions, and solutions for service providers such as insurance companies.

“We are building an ecosystem for freight management,” said Singh, EKA’s chief executive officer. 

Several features distinguish the company’s products and services from others in the supply chain technology management sector, the company’s executives said.

EKA’s platform is end-to-end, “from order to cash,” Singh said. A centralized system of record, the platform enables real-time load management, shipment tracking, trade partner negotiations, payment and more.

Customizing offerings for different freight participants, EKA starts with a supply chain engine, then crafts different “lenses” on top of that engine, said Mark Walker, EKA’s president and chief digital officer, explaining there is a tailored TMS for carriers, for shippers and for brokers.

“The nuances of each of those lenses allows each party to run their business,” Walker said,  “and it is highly configurable as well, so one company could have a completely different look and feel in a lot of their use of the system.”

A broker TMS launched last fall, and a carrier TMS will be ready on July 1. A shipper TMS is ready to deploy.

The company’s supply chain platform features an intuitive interface and reports can be generated throughout the day in an easy-to-read dashboard style. Because of the “intelligent design,” the cost to deploy is a fraction of what other systems might charge, according to Singh, and the company offers its lowest pricing for the smallest customers, upending the common practice of giving large customers discounts.

“Our whole model is price as you need it,” he said.

Connected to the platform are web portals for any vendors, allowing customers to extend capacity and loads, and enabling “digital freighting in a marketplace environment,” Walker said. 

But unlike the large freight-matching services, typically wide open to all carriers and brokers, EKA’s offering is built around “trusted relationships,” the executives said. Customers can extend information to outsiders, but it is not suggested, Walker explained. “We are not trying to open freight up so they can get the lowest price or generate the highest profit.”

EKA is not a brokerage, but digital brokerage is a subset of what they offer broker customers. “We give them a whole gamut of lanes based on relationships, rather than a singular one-touch or touchless lane for doing their business,” explained Singh.

Looking ahead, the startup aims to broaden its ecosystem to include service providers such as insurance companies for brokers and carriers. That will debut in the second half of 2020.

Mirroring the experience of other technology companies, EKA Solutions experienced a tough time for sales in March and April, as the pandemic upended the economy, according to Singh. But the platform “shines” as a work-from-home solution, he emphasized. “All you need is high-speed internet and we take care of the rest. It’s just like running an airbnb platform.”

As the team continues to build out its product suite, “we are very close to delivering to the marketplace our vision of an end-to-end supply chain platform,” Singh said, “where the shipper can run their business end-to-end, the broker can run their business end-to-end and the carrier can run their business end-to-end. And they can all collaborate very effectively.”